How Art is the Perfect Corporate Gift!
The corporate sector has always resorted to gifting items at festival time and on special occasions like commemorating their 25th year in business etc. At such times most follow the beaten path of gifting sweets, chocolates, dry fruits, desk organisers, pen sets ... the list is quite boringly staid!
Ideally even while gifting, a corporate needs to stand out from the pack. Your gift should be something that adds value, is appreciated and above all brings about instant recall. Art can be such a unique gift you can give your clients or valued customers. Let us list out the benefits of gifting art:
Unique aspect: Think about what you would remember from the cartloads of sweetmeat and chocolate boxes that come your way at festival time, probably just the calories!! But in this glut, if you were to get a beautiful painting or a print which would be ideal on your wall, wouldn’t you be more likely to remember who sent it to you? So if you want your gift to have the triple benefits of being of good quality, being appreciated and remembered, we can’t think of anything better than gifting art.
Brand Recall: Very often corporates prefer to give gifts which have their logo emblazoned on them. This is a way of promoting and advertising themselves while gifting. When you are gifting a painting, you could easily have your logo put on the frame, or even have the frames made to order to incorporate your company details. For those looking for greater personalisation, you could commission works that also highlight your company’s achievements, its motto or its vision.
The Thought that counts! If you are commemorating the achievements of your Managing Director or would like to show your appreciation for a valued customer with which your company has very cordial relations, a portrait of the person would be a very heartfelt and thoughtful gift rather than a bouquet of flowers or a watch! Click here to review our selection of Portrait artists.
Value Addition: Essentially, every corporate also has to consider its budget while choosing its gifts. When it comes to art, the works of established artists are priced phenomenally; hence it would be wiser to choose the works of upcoming, yet promising artists. This way, if later the artist achieves fame, the recipient of your gift will benefit from your astute choice and it would help in further strengthening your business ties.
In all aspects you and your company would turn up trumps if you consider gifting art. Think about it!
Fast Facts on Gifting Art:
- Plan your budget, opt for an upcoming artist’s works.
- At the time of festivals if you want to go traditional, then choose from folkart like Madhubani, Tanjore, Minatures or Warli art. Click here to review our selection.
- Prints and photographs make equally appealing gifts.
- If you need commissioned works, plan well in advance as every artist has his own pace of working.
- Take the advice of the gallery when it comes to selecting works, they would be in a position to guide you as to better gifting options.
- Opt for a Gift Certificate which will do away with the decision making process. Click here to know more .